Role description - ambassador regional director

The Ambassador Regional Director is responsible for managing the Ambassador Programs within their region, ensuring connections between the Ambassador Programs, the local chapter(s), advisors and the CR COE to build relationships, engage company participants and fulfill regional and chapter sponsorship and venue needs. Reports to the regional Corporate Relations Center of Excellence President.


Ambassador Regional Director role responsibilities

A member of the CR COE leadership, reporting directly to the CR COE President. Helps to shape the overall corporate relations strategy within the region, working often with the Programming COE to align on opportunities and corporate asks across the CR COE teams. 

  • Manages and aligns a number of committee chairs, who oversee direct liaisons to each Program. Ensures team members are accountable for their roles/responsibilities. Attends to succession planning as needed.

  • Holds regular meetings with committee chairs to define expectations and share information

  • Develop strategic growth initiatives for the region/recommends potential companies to GAC for new programs through collaboration with Corporate Engagement teams (proactively and with prioritization in mind). Communicates recommendations on prospective programs to the appropriate GAC senior director(s) (and company global leads, where applicable) to ensure no overlap, to prioritize the programs being set up and to begin the set up process.

Note: program set up requests can come through in various ways. The goal is to strategically grow the program across the region, but plans must be flexible to accommodate unplanned company interest/inquiries.

  • Ensure new committee members are trained, understand HBA policies and have access to required materials to be successful in their roles

Time requirements

Regional leaders spend time a) managing their designated committees, b) participating on their designated leadership team (e.g. Center of Excellence) and c) interacting with other leaders in the same role across the association.

Roles generally require about 10 hours per month. Estimated activities are as follows:

  • 4-8 hrs per month managing their committees: setting and reviewing plans and progress, coaching leaders, ensuring volunteers are trained and ready for their role
  • 2 hrs per month in Board or COE leader meetings: sharing and coordinating plans and progress; longer term planning and budgeting
  • 1-2 hrs per month interacting with their role peer group: sharing innovations, discussing new policies and best practices