The majority of the HBA's volunteer efforts can be grouped into the following functional areas. More info on each of these, along with functional resources, can be found in the Functional Resources section.
Market Research*
All things data, insights, and analytics. Industry and member surveys, event evaluations, insights to drive strategic planning
Corporate Relations*
Corporate Partnerships, event sponsorship, employee engagement, account management, sales & business development
Membership Experience
Recruit, orient, and retain new and existing HBA members
Volunteer Experience
Identify, skill/interest intake, assess experience, match with needs, recognition
Education & Events
Speaker outreach, content development, event planning and logistics, maintain yearly event plans & meet budgetary goals
Member Value Offerings*
Mentoring program execution, affinity group connections, and (in some areas) executive programs
Marketing & Communications
Regional marketing, communications and social media
