In order to abide by federal CAN-SPAM and GDPR laws, and prevent any HBA emails from being designated as spam, HBA chapters are prohibited from sending their own marketing emails to members/prospects at this time.
All emails must be sent through the Informz platform which is managed by HBA central staff.
For questions or additional guidance on email marketing, please consult with your HBA regional director of social media or the regional marketing and communications COE president.
Compliance Tracking
The HBA central staff will work with the regional marketing and communications COE presidents, directors at large and committees to monitor and track compliance to the HBA’s policies and procedures.
If a violation of these policies occurs, the regional team will take action to work with the chapter or affinity group to immediately address and correct the situation. If a chapter has not complied within 15 days, further steps may be initiated to ensure compliance with the Chapter Charter.
Last reviewed 31 May 2026
