Membership outreach ideas
- “Welcome Wagon” – phone calls or emails to new members (within a month of joining) split up by the committee
- Alternatively- scan for target companies/titles/career level and do outreach to those in target group
- Let them know about upcoming events, answer membership questions
- New Member Orientations – every 6 weeks – can be virtual or in-person
- Signup sheet for volunteer interest
- Highlight a “featured committee” in need of volunteers
- Mid-year check in – contact new members partway through the year (6 or 9 months after joining) to invite to events, check in
- Expiring members – email one month prior to expiration
- Standard email customized to your chapter- highlight recent events/upcoming programs, growth, etc.
- Copy/paste or e-mail merge - no CC or BCC please
- Alternatively- target only those who have attended events, target by company/career level/etc
Radical hospitality ideas
- Membership Table at events- check chapter/regional event calendar and work with Programs team to ensure table is at the event
- Membership postcard available from chapter’s marketing DAL (in Marq)
- If they wish to join on-site, direct them to the website or help them join online if a laptop/wifi are available. Paper membership forms are not accepted
- “Member engagement events” – These can be coffee chats, happy hours, etc- very informal, free get togethers open to members and nonmembers
- Should not incur a cost for the chapter
- Setup form available in leader library
Volunteer placement/tracking ideas
- 3/6/9 Month check-in with newly placed volunteers
- Determine if placement is a good fit, next steps in volunteer “career” progression, succession planning
- Have a few “go-to” roles for those who aren’t sure what they would like to do
- Simple, concrete tasks such as event registration table, event photographer, membership renewal reminders, etc
