This sales guide will assist you in knowing and selling HBA's value to companies: HBA Sales Guide_ Final.pdf
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- Corporate Relations Organizational Chart
- Role description - corporate relations COE president
- Role description - ambassador regional director
- Role description - business development regional director
- Role description - corporate engagement regional director
- Role description - CR committee chair
- Role description - CR liaison
- Role description - operations and insights regional director
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- How to join/renew as a Corporate Partner (employee/individual) member
- Lunch and Learns
- HBA Central account management
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- Membership Benefits (individual) - i.e. "designees"
- Access to pre-recorded webinars
- CP alignment with local chapter
- Connection to relevant affinity groups
- Ability to pre-purchase WOTY tables/seats
- Rising Star and Luminary designations
- Discount on ACE Award submission fee
- ACE Award debrief consultation
- Access codes for Career Conversations
- Ability to form an HBA Ambassador program
- HBA referrals and connections
- 3BC: Building Better Business Connections
- Company logo on HBA website
- HBA CP "welcomes"
- Advertising on the HBA website
- Midyear and Annual Reviews
- HBA Corporate Partner Information Module
- Positioning and Brand Messaging (members & companies)
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- Positioning and Brand Messaging (members & companies)
- About the HBA deck (Updated July 2021)
- Brand Guidelines
- HBA "message from the regional chair" deadlines
- HBA Membership Video
- HBA PowerPoint template
- HBA Style Guide
- Lucidpress training
- 2021 HBA Fact Sheet
- 2021 HBA Marketing and Communications Plan
- 2021 Marketing How Tos
- 2021 Regional and Chapter Marketing Roles and Responsibilities
- 2021 Social Media Strategy
- 2021 Membership Promo Graphics - Sized for Social Media
- Impactful Data Points Converted to Graphics - From 2020 HBA Annual Report
- HBA DE&I Events and HBA DE&I Speaking Out - Social Graphics
- Building your committees
- CEO Transition slide
- 2021 ACE Awards
- Social Media Hashtags
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- HBA Events-at-a-Glance
- Virtual educational event setup
- Educational webinar planning timeline
- Virtual networking events
- Virtual recruitment events (formerly "engagement events")
- Virtual event platform options
- Event speaker management guidance
- Virtual event sponsorship guidance
- Helpful guidance for managing your events and teams during COVID-19
- Five Ways to Create Better Engagement During Virtual Events
- HBA-branded Virtual Background
- About the HBA deck (Updated July 2021)
- Post-event surveys
- Registering a speaker for an event
- Regional Programming Onboarding
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- HBA "message from the regional chair" deadlines
- Event digest email
- HBA marketing and communications channels
- How to request an eblast to be sent
- HBA Style Guide
- About the HBA brand - messaging
- HBA logos
- HBA Membership Video
- HBA Fact Sheet
- 2020 Marketing How Tos
- Social media recommendations and best practices
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- HBA events-at-a-glance
- Planning an HBA event
- Educational webinar planning timeline
- How to open an event for registration
- How to run an event attendance report
- Event speaker management guidance
- HBA Speaker Agreement
- How to cancel or reschedule an event Updated
- How to create event badges
- Onsite event volunteers
- 2021 Event Planning Template