Resources to assist in "selling" HBA to companies and procedures to process sales				
				
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						HBA Sales Guide - the value selling process					
					
						 When engaging new prospects, always like to start off by understanding their company, their needs, and their initiatives. Every company is different or at a different starting point on their journey. Understanding what is important to them is key in...					
				 
							
										
						HBA Pitch Deck					
					
						 This pitch deck includes information regarding  all  HBA offerings and should be customized for each region. For each pitch, shorten the deck to fit the needs/desires of the particular company you are pitching to.   HBA Pitch Deck.pptx  ...					
				 
							
										
						CR initial outreach email template					
					
						  Template - initial outreach email for prospects.docx  					
				 
							
										
						How to process a Corporate Partnership					
					
						 Procedure for processing Corporate Partnerships:   New Corporate Partners:    Signed agreement is received and sent to sales@hbanet.org  HBA Central business development staff forwards to CR administrative staff for processing   CR administrative st...					
				 
							
										
						How to process a sponsorship					
					
						
 Companies often support HBA through event sponsorship (both  virtual  and  in-person ). Sponsorship types are defined as follows:    Cash   sponsorship:  where a company provides a sum of money towards the event   In-kind sponsorship or donations:...					
				 
							
										
						Business Development Prospect Code policy					
					
						 To help our regional Business Development teams better demonstrate the value of HBA to potential prospects, HBA offers a program to encourage individuals from new prospect companies to attend one HBA event at no charge. Currently there is no option ...