Sales resources

Resources to assist in "selling" HBA to companies and procedures to process sales

Articles

HBA Sales Guide - the value selling process
This sales guide will assist you in knowing and selling HBA's value to companies:  HBA Sales Guide_ Final.pdf ...
HBA Pitch Deck
This pitch deck includes information regarding all  HBA offerings and should be customized for each region. For each pitch, shorten the deck to fit the needs/desires of the particular company you are pitching to. HBA Pitch Deck.pptx ...
CR initial outreach email template
Template - initial outreach email for prospects.docx
How to process a Corporate Partnership
Procedure for processing Corporate Partnerships: New Corporate Partners: Signed agreement is received and sent to Sr. Director, Business Development and Sales  Sr. Director forwards to CR Administrator for processing  CR Administrat...
How to process a sponsorship
Companies often support HBA through event sponsorship (both virtual and in-person ). Sponsorship types are defined as follows: Cash  sponsorship: where a company provides a sum of money towards the event In-kind sponsorship or donation...
Business Development Prospect Code policy
To help our regional Business Development teams better demonstrate the value of HBA to potential prospects, HBA offers a program to encourage individuals from new prospect companies to attend one HBA event at no charge. Currently there is no option ...